See
Orient to what AI is and what it can do for you specifically.
SETDO
A method for becoming fluent with AI.
For professionals who want to use AI seriously.
The method
Five stages. Two phases.
SET is the learning. DO is the application. The transition between them is the moment that matters: watching becomes doing.
SET phase · learning
Engage
Explore tools, prompts, and patterns hands-on.
Try
Produce something using your own context.
Watching becomes doing.
DO phase · application
Do
Apply in your real work or life.
Own
Make AI a sustained part of how you operate.
SETDO AI Fluency
Two modalities. Augmentation and Agentic.
How the SETDO Framework applies to AI. Augmentation and Agentic, each built for a different kind of work.
Augmentation
Human and AI co-create. The human directs. The AI amplifies. The everyday way professionals work with AI today.
Read more about Augmentation →Augmentation How expertise leads, amplified by AI.
Register for a session
Agentic
Human delegates to autonomous AI systems. The growing wave of how professionals work with AI.
Read more about Agentic →Agentic How intent leads, delivered autonomously by AI.
Register for a session
New format · now booking
Booking now
SETDO AI Fluency: Google Tools Masterclass.
Two structured sittings, one week apart. A working AI workflow built on your own professional goal, made from your own materials. Day one grounds you — you build a NotebookLM around your goal and generate your first artefact from it. Day two weaves — you personalise Gemini, build a Gem, and integrate all three tools into a workflow you keep using. You leave able to continue without the facilitator.
Format
Two Saturdays · 10am–1pm
Live via Google Meet
Day one
Frameworks + NotebookLM
Build the grounding
Day two
Gemini, Gems & the weave
Make it a workflow
Group size
Max 9
Each in their own context
Tools taught
NotebookLM, Gemini, Gems
Three tools, woven into one
Method
SETDO
Lived across both days
First cohort
Saturday 25 July + Saturday 1 August 2026
Book your seat — £97
₦97,000 for participants in Nigeria — shown at checkout.
Two Saturdays, 10:00–13:00 BST, one week apart. Maximum 9 participants. Each masterclass is personalised before it begins, from your pre-session intake responses.
The masterclasses
Now booking
Gemini
NotebookLM, Gemini & Gems — the Google AI stack woven into one working method. The live Google Tools Masterclass, with more Gemini masterclasses coming.
Explore Gemini masterclasses →Coming soon
Claude
Claude put to work across your real work — long documents, careful analysis, drafting that sounds right. Masterclasses coming; register your interest.
Explore Claude →Coming soon
ChatGPT
ChatGPT put to work across your real work, not just answering questions. Masterclasses coming; register your interest to hear first.
Explore ChatGPT →Other programmes
Free demo · 11 July 2026
AI for Your Career
Your own career assistant, built with AI that sounds like you. Helps with your CV, applications, recruiter replies, interview prep, and your first 90 days. Free demo in July; first masterclass in August.
Explore Career Hub →For organisations
Executive training
AI capability training for senior leaders, scoped to your organisation's context, language, and decision rhythm. Delivered to your team.
Explore bespoke training →Talk series
Done-to-Doing
Done with waiting. Done dreaming. Done being stuck. The series where people tell how AI helped them finally build, and keep building, the thing they'd carried for years.
Explore the series →Bespoke
Custom training for teams and individuals.
For organisations building AI capability beyond executive training. For individuals who want a one-to-one deep dive into their own work. Designed to your context, delivered live.